Logo
Saltwater Coffee Co.
Roasted by the water
Colours
- Harbour
#1F3B4D - Sea glass
#6F9FA6 - Ember
#E9895C - Oat
#F2E6D0 - Paper
#FBF7EF
Type
Aa
Strong coffee, slow mornings.
A warm serif for headlines and a clean sans for everything you have to read twice.
Voice
- “Pull up a stool, the beans just came out.”
- “Two shots, one dog biscuit.”
- “Closed for the storm. Open for the sunrise.”
In use
Example
A brand board for a made-up Vancouver café.
The mark, the palette, the type, the voice, and how it looks on the things people hold.
Design and content
- Figma
- Canva
- Mailchimp
- HubSpot
- Shopify
What you get
One look and one voice, used the same way everywhere.
Logo and mark
A logo that works at the size of a phone icon and on the side of a truck.
Colours and type
A palette and fonts that look like you everywhere, with the exact codes for whoever prints them.
Voice
How you sound in ads, emails and replies, with real lines your team can borrow.
Brand kit
Every file and rule in one place, so the next designer or printer gets it right.
Social templates
Posts and stories in your look, ready for your team to fill in.
Signs and print
Cards, menus, uniforms, vans and storefronts, designed and sent to the printer.
Questions people ask
How long does branding take?
Usually 3 to 5 weeks from the first conversation to the finished kit.
Do we need a rebrand or a refresh?
If people already know your name and like it, a refresh keeps what works and fixes the rest. We'll tell you which one you need.
What do we get at the end?
Your logo in every format, colours and fonts with their codes, voice guidelines, social templates and a short guide anyone can follow.
Can you build the website and run the ads too?
Yes, and that's the point. The brand, the site and the marketing come from the same team, so they match from day one.
Goes well with
Websites
Fast, bilingual if you need it, and built to get you quote requests.
Learn moreLeads this month
86
+23% on last month
Cost per lead
$38
down from $51
Booked jobs
41
48% of leads
Return on ad spend
4.2×
booked revenue ÷ spend
Campaign Status Spend Leads Per lead Last 14 days Heat pump rebate, fall $1,240 38 $33 Furnace repair near me $980 29 $34 Cold snap retargeting $310 6 $52 Before and after videos $420 13 $32 Marketing and ads
Meta and Google ads, AI-made creative, and the data to know what works.
Learn more
Let's talk
What do you need built?
Tell us what's going on. We reply within one business day, in English or Spanish.
- We reply
- With a couple of questions, or a time for a thirty-minute call.
- On the call
- You walk us through it. We tell you straight away if we can help.
- After it
- A written plan and a fixed quote. We start within a week.